‘Every
public company seeks, at some level, to be a monopoly, an organization with
enough market power to dictate pricing, profits and the future of the market.
And monopoly is also a critical failure of capitalism. When monopoly occurs,
when the customer no longer has a choice, prices go up, innovation goes down
and mostly, consumers have no voice. A key role of government is to create an
environment where monopolies don't happen-and when they do, to intervene and
eliminate them. Choice is the key word in making markets work. No choice, no
market’ says Seth Godin.
In the airline industry, cost of air travel goes up despite lower fares. On-time arrivals are becoming
less certain and the amount of time passengers spend on the ground often exceeds
travel time and incurs additional costs. In a deregulated industry regulators act as
observers, the concentration of power happens through airline mergers and
alliances so much so that the government seems to have lost the key role. Call it
monopolies or oligopolies, the results are the same – passengers are losing their
choice and voice.
If ‘choice is the
key word in making markets work’, then ‘no choice, no market’.
Are there lessons
to be learned?