Tuesday, 31 March 2015

The Value of Saying Sorry

(She is only dreaming...)
'As we've been busy commercializing, industrializing and lawyering the world, countless bureaucrats have forgotten what it means to be human, and have forgotten how much it means to us to hear someone say it, and mean it. "I'm sorry you missed your flight, and I can only imagine how screwed up the rest of your trip is going to be because of it.'
(Seth Godin)
Converted into business language, one heartfelt 'sorry' could be worth thousands of pounds later. One hundred sorrys can bring higher return on investment than things like happiness blankets, and so on.

Why is saying  'sorry' so hard when it is so needed?