The second edition of “Beyond Airline Disruptions: Thinking
and Managing Anew” looks beyond the surface of airline disruptions to inspire systems
thinking and actions that transform culture and drive long-term success.
The book will be published on 12 December. You can pre-order it here and save 20% using this discount code.
The book will be published on 12 December. You can pre-order it here and save 20% using this discount code.
FROM THE BACK COVER:
Flight disruptions
continue to thrive unnoticed, invisibly eroding airline profitability and
causing growing passenger dissatisfaction. This is especially critical at
airports where traffic expansion outstrips airport capacities. Hampered by
legacy information systems, management practices and organisational
detachments, decision makers across the industry have little or no
understanding of the multiple causes of disruptions and their implications.
Consequently, their actions are focused on resolving local problems without
being synchronised at system level. As problematic as they are, disruptions
create opportunities for learning about system interactions, a solid and
appropriate foundation for resolving complex industry issues.
Beyond Airline
Disruptions explains
how airlines can become more competitive by utilising unexplored potential for
gradual, consistent and measurable improvements, centred around cost and
quality of operational performance. It describes practical methods and
techniques essential for turning these ideas into daily practices.
This second,
revised edition features updated content that introduces a fresh
approach to airline management and decision making, more in line with future
industry needs. It bridges the gaps between strategy and operations and
inspires collaboration between airlines, airports, ATC, service providers and
regulators to bring longer-lasting benefits not only for industry participants
and passengers, but also for the economy, society and the environment.
TABLE OF
CONTENTS
Introduction
Chapter 1: Obscured by the past
Chapter 2: The path to improvement
Chapter 3: Understanding disruptions
Chapter 4: Organising disruption information
Chapter 5 Reinventing decision making
Chapter 6: Thinking and managing anew
The way forward
EXCERPTS
The way
forward
The process of disruption management described in this book is meant to
inspire a new way of thinking and managing airlines. This is not a
prescription, but an invitation to join the process of discovery, to explore a
new dynamic and adaptive way of managing airlines in the age of increased
disruptiveness. The following are the highlights of what we have discussed so
far:
·
Instead of managing departments, we should manage problems that cause our passengers to leave us even
when our price is lower than our competitors.
·
Instead of relying on predictions based on the past we
should keep reconfiguring and adapting, fine tuning our operations to best meet
passenger needs.
·
Instead of traditional planning and forecasting based
on aggregate historical figures which tell nothing about their
interconnectedness and true origins, we should focus on resolving the complex
emerging problems that are threatening the system performance while aware about
their deeper causes.
·
When we think about new ideas, we will have a better
sense if they are going to work well for us and what we have to do to adapt
when circumstances change. We will
know better what to offer and how to assist our passengers travelling to and
from disruption-prone airports and airspace.
·
We will be more aware what an airline is capable of
doing and what cannot be done. And if we decide to do what we cannot deliver at
our best, we will know that this is a calculated risk measured against other
known benefits but will ensure that the negative impact of such decisions on
customers, partners, and employees is minimal.
This game-changing approach to management
creates a shift in culture. And as a result, trust and care about the core
purpose strengthen, the service improves and cost is reduced.
The method
for disruption management can be introduced without big investments, organisational
changes, projects or other conventional activities. It is simple to implement
and, from very beginning, it starts to inspire people across organisation to engage their ingenuity in understanding and improving their work while
sharing the common goals. It is accessible to all those with mind open to new
ideas, those who seek long-lasting success, those willing to build their
business based on trust and cooperation, caring for employees and through them
for customers.
Let’s challenge ourselves to evolve, innovate, and
experiment to create a better future.
MORE EXCERPTS TO FOLLOW